There seem to be quite a few schools of thought on this. Some say Ray Benzino and his overindulgence of his brands in the magazine and the conflict of interest that was a by product of that, beefing with Eminem and Shady Records and questionable five microphone awards for albums such as Scarface's Fix which was perceived as more of a lifetime achievement award instead of a classic album, Lil Kim's Naked Truth which was reveived as just a send off for her prison sentence, Bun B's Trill O.G. which was also perceived as a lifetime achievement award/homage to Pimp C and Kanye West's My Beautiful Dark Twisted Fantasy getting it just because everybody was all up on his nuts and he was hot at the moment.